OPS: What to know before you go!
Here's how to make the most of your time at the Organic Produce Summit this week—both at the show and beyond.
July 8, 2024
We consulted two Organic Produce Summit veterans for their trade show must-haves and what to see and do when visiting the Monterey Peninsula for the show. Read onn for packing tips, sights to see and more.
What is something you always do when visiting Monterey for OPS?
Susan Noritake, director of sales at Bako Sweet: I love to walk along the ocean and grab a bowl of clam chowder at Domenico’s on The Wharf, even if it's right after setting up the booth.
What is the most underrated part of OPS?
Teri Gibson, director of marketing and customer relations at Peri & Sons Farms: I enjoy the unique, intimate format OPS has adopted by limiting the number of booths and having the exhibit day begin with educational sessions, speakers, discussions and a lively open-air networking luncheon. It’s so invigorating. During that time, you can meet and talk to customers and colleagues casually. When the exhibit starts, it seems everyone is upbeat and energized to visit the booths.
SN: OPS is located in the heart of the Salinas Valley, often called the "Salad Bowl of the World." It's fascinating to think about how many families across the country are fed by this relatively small region.
What are you most looking forward to at this year's OPS?
SN: I’m excited to spend time with both new and old friends. The show is always a great place to socialize, build connections and plan business strategies.
Do you have any recommendations for visiting Monterey during OPS?
SN: Be sure to visit Spanish Bay and sit outside for a cocktail and appetizer to listen to the bagpiper, who makes his way up from the coast each evening at 5:45 p.m.
TG: I recommend skipping the Pebble Beach 17-Mile Drive tour (long, slow, tedious and crowded) and instead either walk or rent a bike and explore the Monterey Bay Recreational Trail or head south down the coastline to explore Point Lobos State Natural Reserve. Both are awesome and leave you feeling refreshed and inspired.
What should someone be sure to pack for OPS?
TG: I lived in Monterey for eight years and we used to warn our summer guests. It may be a California seaside town, but July around the Monterey Bay is not typical California summer beach weather. If you must pack flip flops and shorts, make sure to also bring pants, sleeves, jackets and warm shoes. The morning and evening fog is much chillier than people expect. Of course, I’ll say this and then Monterey will have a freak heatwave.
SN: Bring a warm sweater, hoodie or puffer jacket, as Monterey can be chilly, especially at night, and even in the summer. If you forget, visit The Wharf area to buy yourself a Monterey sweatshirt as a souvenir!
Susan Noritake, Director of Sales at Bako Sweet
Teri Gibson, director of marketing and customer relations at Peri & Sons Farms