While 2023 sales of organic fresh produce were slower than in previous years, there’s no denying that consumers see the benefit of organic fruits and vegetables. Retail sales topped a record $9.6 billion last year, and the future of organic fresh produce remains very positive.

The proof is in the pudding: As supermarkets increase organic assortment, expand shelf sets, and improve the visibility of organics at the retail level, consumer purchases will continue to grow. And while hot—and sometimes contentious—issues related to technology, regenerative agriculture, food safety, and inflation drove robust dialogue and debate among growers and retailers, the organic community at large rallied around the overarching values that continue to ensure this industry blossoms: transparency, health, and environmentalism.

Once again, we want to thank all of those who have been a part of making the Organic Produce Network an effective vehicle for sharing news and information about the organic fresh produce industry.

View the report here.