1. Index Fresh Meets Demand for Organic Avocados

The organic segment is continuing to grow. With summer knocking at our doorsteps, retailers are prepping their organic set for increased demand in several categories—one of which is avocados. Index Fresh reports that shoppers are looking for California avocados both as a healthy and sustainable option.  Read More

2. MTI and EFI Partner for Pilot Program and Case Study

An epic partnership has come to fruition between Measure to Improve (MTI) and the Equitable Food Initiative (EFI). The two industry allies have partnered for the first time on a pilot program, bringing an innovative approach to building organizational capacity, improving waste management practices, and reducing greenhouse gas emissions to three California agricultural facilities: Misionero, Good Farms, and Windset Farms.  Read More

3. Monarch Tractor Makes CNBC’s Disruptor 50 List For 2nd Consecutive Year

Monarch Tractor, maker of the fully electric MK-V smart tractor, has made CNBC’s Disruptor 50 list for the second consecutive year. The driver-optional MK-V, with 14 hours of battery runtime and 70 peak horsepower, launched commercially in December 2022.  Read More

4. Honeybear Expands Cherry and Organic Apple Production

Honeybear Brands acquired two separate facilities in Pateros, WA. The purchase of the Big River cherry facility will bolster the Honeybear northern Washington operations by providing additional supply and production capabilities. The purchase of another apple production facility will offer increased packing and cold storage capabilities to support the company's continued organic sales growth and program demand.  Read More

5. Purdue Survey Shows Which Organic Foods Consumers Are Purchasing

The latest edition of Purdue University's monthly “Consumer Food Insights” survey is now out. This survey asked how often people purchased different types of organic foods. The most commonly bought organic food items were organic vegetables and organic fruits.  Read More