Melons

Organic Mini Seedless Watermelons continue to be promotable from multiple regions. The Carolinas and California continue to harvest big size fruit and Pennsylvania is starting as well. Fruit is really sizing up, especially in new areas. Availability is much heavier to the 6ct size right now; quality has been excellent. Organic Seedless Watermelon bins remain available from California and Pennsylvania fruit will also have light volume for early August. Quality on California fruit has been excellent. Pennsylvania fruit is expected to be excellent as well, with ideal growing conditions for Organic Watermelons. Great supply and quality on all sizes of Organic Honeydew and Cantaloupes out of California are available. Prices have slightly decreased, and we will see more promotions on larger fruit in August.

Celery

Organic Celery from California continues to experience consistent availability and pricing in early August. Volumes will be favorable, with promotable pricing providing an excellent promotional opportunity in early August. Organic Celery Hearts have experienced a split in the market as some suppliers are experiencing low yields, while others are flush. Overall, promotional opportunities will be available.

Potatoes and Sweets

New crop Washington Organic Russet Potatoes and Bagged Russet Potatoes will be available by August 7. Pricing will come off a bit as we transition into the new crop. Organic Stokes Purple Sweet Potatoes will gap through the beginning of October. Some Organic Ben Yagi Sweet Potatoes are available to fill space where the Stokes were. Ben Yagi are also a purple variety but much lighter in color than the Stokes.

Apricots and Cherries

Organic Apricot and Cherry harvests are finishing for the season, with the Apricot supplies running out by the first full week of August. Only small sized Organic Cherries remain with high prices. These will sell out before mid-August.

Specialty Grapes

On the specialty variety and pack side, Organic Champagne Grapes (mini red seedless with tender stems) will be available through mid-August and Organic Candy Snaps (super sweet red seedless) will be in season starting August 8. Organic Thomcord (seedless Concord and Thompson cross) will be in season for late summer starting August 6, southern Organic Muscadine Grapes hit from North Carolina by August 10, and Organic Green and Red Seedless Grapes are now available in 10/2lb biodegradable packs.

Mangos

Early August will be the last time of the year to promote Organic Specialty Mangos, like Nam Doc Mai and Mallika. Organic Round Mangos have seen a shift in supply to larger fruit for the remainder of the Mexican season. There will be no more 12ct fruit and 10ct fruit will also be tighter. Ataulfo Honey Mangos will done by the first week of August.

Broccoli

Organic Broccoli availability is steady as August begins. However as the month continues, expect supply volume to alter and become increasingly limited. Costs have remained consistent during late July and to begin August, but much like the shift in availability, expect cost to increase as volumes decrease. During the first half of August, supplies from Quebec will be gapping for the bunched pack. However, strong supplies of Organic Broccoli Crowns will remain.

Cauliflower

Organic Cauliflower volumes remain consistent in early August and supplies are readily available. Costs have improved in late July and will carry into early August. Conditions will quickly change as costs are expected to rise with decreased volume in mid-August. Expect unfavorable conditions during the latter stages of August.

Berries

Organic Strawberries continue to be promotable out of California. Quality has been nice and supplies remain strong. Organic Blueberries will continue to be promotable out of the Pacific Northwest and Michigan. Quality has been excellent, fruit is eating very well and supply remains strong. Organic Raspberry production increased, and pricing will drop for a nice promotional opportunity for early August. This is expected to be a small flush and prices will pick back up after. Organic Blackberries supply and pricing are steady out of California. Quality has been very nice with good tasting fruit.