What Is Organic?

What's the Difference?

Organic fresh produce is one of the most wholesome, healthy foods you can consume. Most organic fresh produce contains nutrients, antioxidants, vitamins and minerals. Organic fresh produce does not contain conventional or synthetic pesticides, fertilizers, artificial flavors, colors or preservatives or other non-organic ingredients.

In 2014, sales of organic food peaked at $39.1 billion—up 11% from the year before, making 2014 the highest sales year ever. Of that, nearly a third of the market was driven by organic fruits and vegetables, due in part to a rising consciousness about not only what’s in but on our food.

Equally important, we know that organic agriculture is good for us and good for the environment.

The word “organic” refers to the way agricultural products are grown and processed, such as fruits, vegetables, grains, dairy products and meat. Organic farming practices encourage soil and water conservation and reduce pollution.

Farmers who grow organic produce don’t use conventional methods to fertilize and control weeds or pests. Examples of organic farming practices include using natural fertilizers to feed soil and plants, using crop rotation or mulch to manage weeds and natural means of managing pests such as natural biological controls. Preserving the nutrients in the soil is a primary reason farmers embrace organic agriculture.

Conventional (CV) Farming uses scientific and technological developments to grow food for human or animal consumption. This includes (but is not limited to):

  • Use of chemical fertilizers
  • Use of chemical pesticides
  • Use of chemical weed killers
  • Use of genetically modified organisms which can deliver consistent crops
  • Production of only one or two crops in the same field per growing season or year